Tag Archives: Business Council

Without Communication, There is No Relationship (Part 2)

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“Without respect, there is no love. Without trust, there’s no reason to continue.” This was the overarching message in my last column.

Today’s article will highlight the importance of communication.

In a growing multi-generational family similar to the “A” family featured last week, communication is no longer a benefit, it is mandatory!

This coming June, a timely and very important topic where family members are eagerly looking forward to is the topic related to M&A’s (mergers and acquisitions) and IPO or Public listing. I personally handpicked the topic to create awareness on the need for the family business to understand the concept of enterprise value and also to raise the bar on performance and accountability.

The topic last December was also relevant as the subject focused on the Tax Reform Law and its effects on the enterprise.

And as a fitting finale, being the family’s business coach and growth advisor, I intend to conduct a 30-minute session that focuses on three important areas related to governance.

Three C’s (Communication, Compliance, Commitment), three R’s (Roles, Rules and Responsibilities) and three G’s (Governance, Goals, Growth). 

It is also a wonderful venue in addressing possible questions many families wonder about. How do we educate our family members so that they can be effective owners and contributors to the family legacy? How can family members’ voices be heard if they have issues within the business? Who can work in the family business?

Sometimes, the family decides on a certain philanthropy, foundation or service (community project) to support as well as acknowledge accomplishments and milestones of family members. The last part is spent sharing wonderful stories together.

The meeting usually wraps up in less than four hours. When there are no more issues or topics raised, the whole clan is treated to a sumptuous buffet lunch, the much awaited raffle of travel certificates and their honorarium or per diem for attending.

What the family is employing is a process that prepares and plans the family business’ future. It is called communication. Communication also brings to the table openness and transparency. When these meetings are properly managed, it breeds goodwill, trust and respect both for those active and non-active in the family business.

After helping reverse an emotionally charged conflict among Richard’s children that lasted four years, I felt that creating a communication platform with regular Family and Business council meetings plus a middle of the year gathering was the best “fire wall” approach to deter and eliminate any possibility of renewed conflict.

Additionally, the discipline to meet on a regular basis and the opportunity to embrace “take home values” or new knowledge has positively reinforced their commitment to protect the business.

With a stewardship mindset slowly being embedded among family members, the culture of long term thinking has effectively discouraged personal interests to take root.

Expectedly, while the family continues to experience “rough patches” in terms of their relationships, the fact that they can address the issues in a safe and open manner has given them a certain level of maturity and closeness that was not evident before the meetings were initiated.

For the “A” family, open and honest communication during meetings was the foundation for a better future.

As a final message, do not underestimate the importance of good communication — among members of management, among family members, and particularly between the generations. It is an investment in the future!

esoriano@wongadvisory.com

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Without Respect, There is No Love

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“Without respect, there is no love. Without trust, there’s no reason to continue.”

This is a powerful quote from Paul Chucks that must resonate to all family members torn by strife and conflict. It is also a timely reminder as we celebrate the month of hearts!

For the past six years after its founder Richard’s passing, the “A” family typically gathers for their mid-year family and business council meeting every third Sunday of the sixth month. The family calls it Code 36 representing the third Sunday of the sixth month. It is an event combining family and business performance review with a segment on ownership alignment. I normally add flavor by injecting governance, strategy and growth during the session.

This activity is separate from their regular family and business council meetings. In the Family Constitution that my advisory firm, Wong Advisory drafted six years ago, the members of the Family Council must meet for a total of 20 hours a year spread over five to six meetings while the Business Council members are required to meet every month.

My firm added Code 36 together with the other governance councils before the founder passed away primarily because the family and the business almost fell apart due to major conflicts on many areas (entitlement, in law participation, decision making, power struggle, conflict of interest). The infighting was so intense that it grounded the business to a halt for several years and caused so much heartbreak for the founder. 

In this year’s forthcoming gathering, a total number of 23 members of the second and third generation are expected to attend. Their age ranges from 61 to 15 coming from the founder’s five children and their families. Those below 15 years old can join but are not obligated to be in the function room.

Relevant topics are sorted months before but the objectives are four fold:

  • Evaluate the state of family and the business
  • Review mid-year performances of the operating units
  • Develop long-term goals for the business
  • Evaluate policies to govern family- business relationships

The overarching core messages remain the same and revolve on five powerful values handpicked by the founder himself: Communication + Respect + Trust +Unity = Growth

Just like the last gathering in December, the meeting usually starts with the clan’s Gen 2 anointed leader reiterating the family’s shared vision and values and a story about the growth of the business since its humble beginnings in the 1960’s.

The objective is to remind the younger generation and the extended family members how their grandfather Richard and his wife jointly founded the business through hard work and honest dealings with customers and suppliers. Then a short seven-minute video of the family history will be played. The emotional video instantaneously reconnects the deceased founder to all the members of the two generations and reminds everyone that through regular and open lines of communication, the family enterprise can overcome temporary setbacks.

After the talk, a Gen 3 member usually in charge of finance will report how the business performed over the last quarters and the outlook for the succeeding quarters.

Then the legal counsel, a non-family professional will then provide a quick review of the ownership structure by way of educating newly inducted family members on the importance of stewardship as well as shareholder qualifications and responsibilities. Recently employed family members are those who were invited, signed the constitution and are now full-fledged family assembly members.

To be continued…

esoriano@wongadvisory.com

Will the business end when the cousins take over? (Part 3)

THIS is the third article in a four-part series related to the cousin consortium stage. The SME Toolkit and the Business Families Foundation defines the cousin consortium as a stage where at least two cousins or more share ownership of a joint enterprise, generally those belonging to the third generation members of a family in business.

Unlike other stages, this particular phase carries with it more challenges due to the presence of many nuclear families (branches) and numerous family owners, some of which are majority shareholders, others minority owners, some actively involved, and others inactive or passive shareholders.

As the number of family members multiply, there is a pressing need to formalize agreements in all fronts, including the alignment of the family and business visions.

Instituting changes should be a top priority by the senior and next generation leaders

Passing the responsibility to the cousins solely to address governance issues is never a good option. Senior generation members must provide the inspiration and must be present in all governance-initiated programs. These policies do not just guide decisions inside the business, but guide decisions about the relationship between the family and the business.

Below is a list of my recommendations for family members to immediately put in place:

a. Engage qualified professional/non-family members (refer to my last article).

b. Create a communication and conflict resolution mechanism (refer to my last article). Policy development on how best to communicate and manage conflict cannot be put off forever. Family members must formalize and set down on paper the structure and guidelines under which the family will own and operate their business.

My best advice is for the family members to meet and set up a sound governance structure early starting with the formation of the family council and the business council.

c. Set up a family council. Among the many functions of the family council is the setting up of an adequate grievance committee that intervenes against an erring family member. This council must be proactive and unbiased and must be able to manage and temper misunderstandings and irrational behavior among cousins before it escalates into a major disagreement where all parties become emotional. Examples of some questions that will be tackled by the family council are:

  1. How do we go about fixing a petty argument amongst siblings or cousins who are also shareholders?
  2. When will our parents empower us to make decisions? We have been in the business for more than 10 years!
  3. Who has the final say in accommodating cousins interested to work in the business?
  4. What is the protocol in filing a complaint against a disrespectful cousin or senior generation member?

d. Set up a business council. This governance structure, when done with the family member’s/shareholders interest in mind, will be the company’s best bet against unnecessary confusion in the way the company is managed by the cousin consortium. Addressing business related issues like conflict of interest and allowing only qualified family members to join the business will make it easier to maintain peace and harmony as well as cohesion amongst owners. Common questions that the business council usually take up and resolve:

  1. Can we seek your help in pushing for our company vision and values? There is disagreement as to what and where the direction of the business is.
  2. There are many bosses in the company. We do not know whom to follow. Succession is unclear.
  3. Can we review the current compensation policy? The next generation family members have growing needs and we do not know if the senior generation members are aware.
  4. Is there a mechanism to gauge the performance of siblings/cousins? I sometimes feel it is unfair. I work more than my other siblings/cousins and yet we receive the same pay.
  5. Can we regulate the entry of in-laws and relatives?
  6. If and when I decide to pursue my MBA, will the family business pay for my tuition? Will it be the entire amount?
  7. I am a non-active shareholder but would want my son to join the business, is that possible?
  8. There has been no dividend policy for a long time and it has affected my family’s cash flow. I am based overseas. What and how can I air my complaint without being tagged as a greedy cousin?

e. Have the discipline and commitment to abide by the rules. To spur growth in the family business under the cousin consortium stage, a major factor would be to strongly push for the approval of the governance rules and the subsequent implementation by the different governance councils. The key is to impose discipline against family members found violating the agreement. Having agreed policies in place and abiding by them reduces the chances that family conflicts will haunt and destroy the family enterprise.